KOKOA Chocolate Packaging

Packaging design for four chocolate flavors for KOKOA Fine Indonesian Chocolate. The company — which aims to "make bars that have ingredients and flavours that reflect (and are sourced from) Indonesia” — had recently finished work with another designer on the brand identity and logo, and was in need of packaging design direction.

Using the given logo, I worked with them to deliver a visual direction for their chocolate bar packaging and also delivered designs for the four initial flavors. Each bar featured a distintictive batik print for the outer wrapper and the KOKOA logo on the front. Inside, the bars are wrapped in gold wrappers and beautifully molded with cacao-bean-related visual elements.

Check out this interview with Simon Wright, co-founder and current COO of Kakoa Chocolate (as of 2017) to learn more about the background of the company.*

Since my work with them, KOKOA has rebranded as KRAKAKOA and has since added new flavors to their lineup.

*Please note that some of the designs in the photos in the interview are not mine; they were added and revised since I first worked with KOKOA.


ROLE
Art Direction, Design

chocolate packaging
chocolate packaging
chocolate packaging
chocolate packaging
chocolate packaging
chocolate packaging

I'm always up for a friendly chat or an exciting new project.
Let's make something together.

© 2021 Mari Mihai. All rights reserved.

© 2021 Mari Mihai. All rights reserved.